Are TOZO Earbuds (Actually) Good? A Brand Review in 2023

Written by Pete Anthony 
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TOZO is a fairly new and still not all that well known audio brand, but in the last few years many of their products have risen to the top of Amazon best-sellers lists (that’s how I first became aware of the brand) and have, probably mainly as a result of that, drawn quite a lot of attention and discussion from the audio community.

At the time of this writing/update TOZO’s popular T6 and T10 earbuds have amassed a whopping ~575 thousand reviews on Amazon, and the only earbud manufacturer that has more than that currently is none other than Apple. That’s a pretty impressive feat from a seemingly no-name company. So do the goods back up the hype?

Why Listen to Me? A Little Preliminary Bit About Author

I’ve listened to, tested, and published reviews for well over 100 budget earbuds over the years, and this now includes each of TOZO’s currently very popular products. If there’s a popular earbud that retails for less than $50, odds are I’ve given it a ride, and if any product that comes about in this niche is good I’ll know it.

A Little About the Company

So where on earth did these guys come from? Well, it’s not actually so obvious – TOZO has a somewhat opaque web presence and no Wikipedia page, and while they do have a company incorporated in Seattle, USA, the earbuds are made in China, and I’d imagine their main point of operations is there as well, along with many other budding ChiFi companies that have recently entered the market.

So, Is TOZO a Legit Brand? Do Their Earbuds Have Good Sound Quality?

There’s a lot of sales deception in the world of portable audio, especially with the advent of global ecommerce. I’ve seen “dummy” companies – several of them in some cases – white label what’s clearly the same pair of crummy earbuds from some backwoods manufacturer.

That said, I’ve used, tested, and reviewed multiple TOZO products now, and to answer the question: yes, TOZO earbuds generally sound impressively good for the low price, and this company appears to be totally legit.

Do TOZO Earbuds Have Good Fit and Comfort?

In my experience, yes, TOZO earbuds fit well and securely, and create a proper seal. They’re also decently comfortable to wear. The one exception is the traditional on-ear bud style A1 Minis (don’t get them or any on-ear buds in my opinion), but that’s due to a subpar design choice and they’re a legacy product now anyhow.

TOZO a2 earbud fit exampleTOZO NC9 earbud fit example
One thing that’s particularly great about TOZO’s budget earbuds is that they all (I’m pretty sure) include five extra pairs of replacement tips, and often in varying styles; whereas most earbud companies, even the reputable ones that make good competing products, only include two extra pairs of replacement tips.

It doesn’t matter how well any earphone is theoretically built if none of the included tips fit you properly, and this is all the more problematic when companies opt for nonstandard/proprietary tip and/or nozzle design that makes it impossible to use a separate pair of tips if none of the included ones fit you. So, good on TOZO for including as many replacement tip options with their products as they do.

Are TOZO Earbuds Easy to Use?

TOZO earbuds all use pretty much the same touch control schematic, which has all the functions you’d expect to have on true wireless earbuds in 2023.

TOZO T6 wireless earbuds control schematic

Touch commands per the TOZO T6 manual

I did notice that their touch controls were sometimes a little finnicky and unreliable, and sometimes required rather precise and emphatic touches to do what you intended, but this is honestly somewhat of a problem with most touch controls that I’ve used on true wireless earbuds so far.

Do TOZO Earbuds Have Good Durability?

TOZO earbuds are well built and sturdy in my experience so far. They all come with a company wide 30 day return window and one year limited warranty, which is the fairly standard minimum for budget headphones. There are a few companies that have started to offer up to two years of warranty on true wireless earbuds, but TOZO is not one of them.

The particularly strong selling point of TOZO’s most popular earbuds, the T6 and T10, and I think what originally put those products and this company on the map, is that they are one of the few (maybe only) pairs of true wireless earbuds that have an IPX8 certification, which means they are fully waterproof up to one meter of immersion. Moreover, the charging cases also have the IPX8 certification. This makes the TOZO earbuds a particularly attractive choice for people who want to use their earbuds while doing water based activities.

Do TOZO Wireless Earbuds Have Good Battery Life?

Yes, TOZO earbuds have very good battery life for budget earbuds. Most of their earbuds can last over a full work day (8 hours) and the charge cases give an extra 30 plus hours of charge on top of that. Long battery life is another reason, in my opinion, that TOZO earbuds originally became so popular, when other popular brands like Skullcandy made similarly priced competitors with disappointingly shorter battery life.

What Are The Best TOZO Earbuds?

If I had to pick one in particular, I would say that, overall, their most popular T6 is indeed the best pair of TOZO earbuds:

TOZO T6 earbuds and case picture

Though they’re a bit dated now, they are still very popular for a good reason. They have impressively good sound quality, good battery life, are waterproof, and are nicely compact, all for a very competitive minimal price. I’ve used my own pair quite a lot and they are great. They’ve also since released an updated 2022 version of the T6 that makes a few small improvements.

If you’re looking for something with noise cancellation and transparency mode technology and don’t want to pay hundreds of dollars for a premium product, the 2022 updated NC9 is available for less than $50 now and might be the best such choice:

TOZO NC9 earbuds and case picture

It’s more expensive than the T6 and doesn’t have the fully waterproof buds and case like the T6 does (they still have IPX6 water resistance though), but if you’re looking for something with great isolation that isn’t super expensive the NC9 is a great choice.

In Conclusion

The true wireless earbud market has expanded rapidly in just the last few years, both in popularity and competitiveness. It will be interesting to see if TOZO, this curiously reclusive and niche company that has climbed its way to the top, will be able to stay there in the mid future and beyond. I think they can and will as long as they continue to focus on doing the right things.

Relevant: See our current picks for the overall best budget true wireless earbuds

Pete Anthony has had a lifelong affinity for music, and more recently has become an anti audiophile snob who wants great sound to be accessible and enjoyable by anyone. Without needing to break the bank. Read his full author page here.